Travel Media Strategy California
What happens in California doesn’t always stay in California, especially when we’re talking about travel media. From digital storytelling to influencer campaigns, the Golden State has mastered the art of making travelers dream, plan, and book with just a swipe. But here’s the twist: California’s travel media approach isn’t just boosting its own tourism, it’s quietly rewriting the rules across the country.
Even North Carolina, with its Blue Ridge charm and coastal gems, is picking up cues. Tourism marketers, content strategists, and digital advertisers in the Tar Heel State are starting to mirror the proven success of California’s high-performing campaigns. And honestly? It’s a smart move.
With interest in travel media and travel trends skyrocketing post-2024, understanding California’s pla...

